In the fast-evolving pharmacy sector, where technology drives efficiency, patient safety, and business growth, Positive Solutions needed a standout campaign asset. The tool had to:
Specific obstacles included balancing detailed questioning (covering robots, stock management, patient engagement, and more) with a streamlined interface to prevent drop-offs, plus ensuring the tool could evolve into an annual benchmarking event.
A responsive design divided into qualification, Automate, Control, and Engage sections, with animated card transitions for a dynamic feel. Users receive real-time feedback on inputs, culminating in a results page with percentage scores, star ratings, and bar graphs for visual impact.
Backend logic computes overall and category-specific scores (e.g., Automation, Control, Engage), paired with motivational messages for high performers. Recommendations link back to Positive Solutions’ services.
Integrated social share buttons, email automation for result delivery, and optional PDF certificate generation to extend engagement beyond the initial interaction.
QR code support for self-service at the Pharmacy Show, plus on-stand tablet optimisation for quick assessments during conversations.
Hosted on scalable infrastructure with automated backups (94 created in the first month), regular updates (10 performed), and top-tier security protocols to maintain “safe” status. Performance optimisation achieved 93% PageSpeed and 95% YSlow scores, ensuring sub-second load times even under load.
This project exemplifies how targeted campaign design can blend creativity with technology to deliver measurable value. The platform serves as both a lead generation tool and a storytelling asset, establishing Positive Solutions as thought leaders in pharmacy technology adoption. With the foundation in place for annual benchmarking events, the tool continues to deliver long-term strategic value beyond the initial campaign.
Used at the Pharmacy Show to engage attendees, with QR codes enabling self-scoring and instant lead capture.
100% uptime through ongoing maintenance, with 34 performance checks confirming consistent A-grade scores.
Multi-device responsiveness ensured smooth experiences, from mobile scans to desktop follow-ups.
Automated emails and result sharing fostered ongoing dialogues, with potential for annual repeats to track industry progress.
The Positive Solutions team knew their audience inside out – busy pharmacy professionals who needed quick, valuable insights. That clarity of purpose made all the difference. We built the technical infrastructure; they brought the industry expertise. Together, we created something genuinely useful that performs beautifully under pressure.
Drawing on our expertise in campaign design and digital development, we crafted a custom WordPress-based platform that transformed the ACE concept into an interactive powerhouse. The result is a tool that’s not just functional but a storytelling asset, positioning Positive Solutions as pharmacy tech experts – all built on enterprise-grade infrastructure ensuring reliability when it matters most.
Contact Fertile.Digital to create interactive tools that engage your audience and drive results.
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